all-in-one privacy solution":["Proton Unlimited jest kompleksowym rozwiązaniem zapewniającym prywatność"],"Black Friday":["Czarny Piątek"],"No ads. Privacy by default.":["Brak reklam. Prywatność w standardzie."],"People before profits":["Ludzie przed zyskiem"],"Security through transparency":["Bezpieczeństwo dzięki przejrzystości"],"The best Proton Mail ${ BLACK_FRIDAY } deals":["Najlepsze oferty Proton Mail ${ BLACK_FRIDAY }"],"The world’s only community- supported email service":["Jedyna na świecie usługa e-mail wspierana przez społeczność"]},"specialoffer:limited":{"${ hours } hour":["${ hours } godzina","${ hours } godziny","${ hours } godzin","${ hours } godziny"],"${ hoursLeft }, ${ minutesLeft } and ${ secondsLeft } left":["Pozostało: ${ hoursLeft }, ${ minutesLeft } i ${ secondsLeft }"],"${ minutes } minute":["${ minutes } minuta","${ minutes } minuty","${ minutes } minut","${ minutes } minuty"],"${ seconds } second":["${ seconds } sekunda","${ seconds } sekundy","${ seconds } sekund","${ seconds } sekundy"],"Limited time offer":["Oferta ograniczona czasowo"]},"specialoffer:listitem":{"Create multiple addresses":["Utwórz wiele adresów"],"Hide-my-email aliases":["Aliasy hide-my-email"],"Quickly unsubscribe from newsletters":["Szybko anuluj subskrypcję biuletynów"],"Use your own domain name":["Korzystaj z własnej nazwy domeny"]},"specialoffer:logos":{"As featured in":["Opinie naszych klientów"]},"specialoffer:metadescription":{"Get an encrypted email that protects your privacy":["Uzyskaj zaszyfrowaną usługę e-mail, która chroni Twoją prywatność"]},"specialoffer:metatitle":{"Proton Mail Black Friday Sale - Up to 40% off":["Wyprzedaż Proton Mail z okazji Czarnego Piątku – uzyskaj do 40% zniżki"]},"specialoffer:newmetadescription":{"Get up to 40% off Proton Mail subscriptions this Black Friday. Find great deals on our secure end-to-end encrypted email plans.":["Uzyskaj do 40% zniżki na subskrypcje Proton Mail w ten Czarny Piątek. Znajdź wspaniałe oferty naszych bezpiecznych planów usługi poczty elektronicznej w szyfrowaniu end-to-end."]},"specialoffer:newmetatitle":{"Proton Mail Black Friday sale | Up to 40% off secure email":["Wyprzedaż Proton Mail z okazji Czarnego Piątku | Do 40% zniżki na bezpieczną pocztę elektroniczną"]},"specialoffer:note":{"* Billed at ${ TOTAL_SUM } for the first year":["* Płatne ${ TOTAL_SUM } za pierwszy rok"],"*Billed at ${ TOTAL_SUM } for the first 2 years":["* Płatne ${ TOTAL_SUM } za pierwsze 2 lata"],"30-day money-back guarantee":["30-dniowa gwarancja zwrotu pieniędzy"],"Billed at ${ TOTAL_SUM } for the first 2 years":["Płatne ${ TOTAL_SUM } za pierwsze 2 lata"],"Billed at ${ TOTAL_SUM } for the first year":["Płatne ${ TOTAL_SUM } za pierwszy rok"],"You save ${ SAVE_SUM }":["Oszczędzasz ${ SAVE_SUM }"]},"specialoffer:off":{"${ PERCENT_OFF } off":["-${ PERCENT_OFF }"]},"specialoffer:testimonial":{"I love my ProtonMail":["Uwielbiam ProtonMail"],"My favorite email service":["Moja ulubiona usługa e-mail"],"Thanks Proton for keeping us all safe in the complicated internet universe.":["Dziękuję Protonowi za dbanie o nasze bezpieczeństwo w skomplikowanym internetowym uniwersum."],"You get what you pay for. In the case of big tech, if you pay nothing, you get used. I quit using Gmail and switched to @ProtonMail":["Dostajesz to, za co płacisz. W przypadku przedsiębiorstw big tech, jeśli nie płacisz nic, zostaniesz wykorzystany. Przestałam korzystać z Gmail i przeniosłam się na @ProtonMail"]},"specialoffer:time":{"Days":["Dni"],"Hours":["Godz."],"Min":["Min"]},"specialoffer:title":{"And much more":["I wiele więcej"],"Safe from trackers":["Żadnych elementów śledzących"],"Stay organized":["Dbaj o dobrą organizację"],"Black Friday email deals":["Oferty e-mailowe na Czarny Piątek"],"Don’t just take our word for it":["Nie musisz wierzyć nam na słowo"],"Make your inbox yours":["Niech skrzynka odbiorcza należy tylko do Ciebie"],"Our story":["Nasza historia"],"Transfer your data from Google in one click":["Przenieś dane z Google jednym kliknięciem"]},"specialoffer:tooltip":{"Access blocked content and browse privately. Includes ${ TOTAL_VPN_SERVERS }+ servers in ${ TOTAL_VPN_COUNTRIES }+ countries, connect up to 10 devices, access worldwide streaming services, malware and ad-blocker, and more.":["Uzyskaj dostęp do zablokowanych treści i przeglądaj prywatnie Internet. Obejmuje ponad ${ TOTAL_VPN_SERVERS } serwerów w ponad ${ TOTAL_VPN_COUNTRIES } krajach z możliwością połączenia do 10 urządzeń, a także dostęp do globalnych usług streamingu, blokadę reklam, złośliwego oprogramowania i wiele więcej."],"Easily share your calendar with your family, friends or colleagues, and view external calendars.":["Łatwo udostępniaj swój kalendarz rodzinie, znajomym oraz współpracownikom i wyświetla kalendarze zewnętrzne."],"Includes support for 1 custom email domain, 10 email addresses, 10 hide-my-email aliases, calendar sharing, and more.":["Zawiera obsługę 1 niestandardowej domeny e-mail, 10 adresów e-mail, 10 aliasów hide-my-email, udostępnianie kalendarza i nie tylko."],"Includes support for 3 custom email domains, 15 email addresses, unlimited hide-my-email aliases, calendar sharing, and more.":["Obejmuje obsługę 3 niestandardowych domen e-mail, 15 adresów e-mail, nielimitowane aliasy hide-my-email, udostępnianie kalendarza i nie tylko."],"Manage up to 25 calendars, mobile apps, secured with end-to-end encryption, 1-click calendar import from Google, and more.":["Zarządzanie nawet 25 kalendarzami, aplikacje mobilne, bezpieczne szyfrowanie metodą end-to-end, importowanie kalendarza za pomocą jednego kliknięcia z Google i więcej."]},"Status banner":{"Learn more":["Dowiedz się więcej"],"Please note that at the moment we are experiencing issues with the ${ issues[0] } service.":["Uwaga: obecnie występują problemy z usługą ${ issues[0] }."],"We are experiencing issues with one or more services at the moment.":["Mamy problemy z co najmniej jedną usługą."]},"Status Banner":{"At the moment we are experiencing issues with the Proton VPN service":["W tej chwili mamy problemy z usługą Proton VPN"],"Learn more":["Dowiedz się więcej"]},"steps":{"Step":["Krok"]},"suggestions":{"Suggestions":["Sugestie"]},"Support":{"Sub category":["Podkategoria","Podkategorie","Podkategorii","Podkategorii"]},"Support article":{"${ readingTime } min":["${ readingTime } min","${ readingTime } min","${ readingTime } min","${ readingTime } min"],"Category":["Kategoria","Kategorie","Kategorii","Kategorii"],"Didn’t find what you were looking for?":["Nie znaleziono szukanej frazy?"],"General contact":["Skontaktuj się, wykorzystując ogólne zapytanie"],"Get help":["Uzyskaj pomoc"],"Legal contact":["Skontaktuj się z działem prawnym"],"Media contact":["Skontaktuj się z zespołem medialnym"],"Partnerships contact":["Skontaktuj się z zespołem ds. partnerstwa"],"Reading":["Odczytywanie"]},"Support Form Platform option":{"VPN for Android TV":["VPN dla Android TV"],"VPN for Apple TV":["VPN na Apple TV"],"VPN for Chromebook":["VPN dla Chromebooka"]},"Support troubleshooting":{"App version":["Wersja aplikacji"],"Browser":["Przeglądarka"],"Check if this helps":["Sprawdź, czy to pomoże"],"Choose a product":["Wybierz produkt"],"Did this solve your issue?":["Czy Twój problem został rozwiązany?"],"Faster assistance is just a few clicks away":["Szybsze wsparcie uzyskasz w kilka kliknięć"],"How can we help?":["Jak możemy pomóc?"],"No, contact support":["Nie, skontaktuj się z pomocą techniczną"],"Please fill out one field after another":["Wypełnij pola jedno po drugim"],"Please make your selections":["Dokonaj wyboru"],"Proton account":["Konto Proton"],"Proton for Business":["Proton for Business"],"Thank you for your feedback":["Dziękujemy za podzielenie się opinią"],"What can we help with?":["W czym możemy pomóc?"],"Yes":["Tak"]},"support_modal_search_query":{"Search query":["Zapytanie wyszukiwania"]},"support_search_button":{"Search":["Szukaj"]},"support_search_i_am_looking_for":{"I'm looking for":["Szukam"]},"SupportForm":{"For a faster resolution, please report the issue from the Bridge app: Help > Report a problem.":["W celu szybszego rozwiązania problemu dokonaj zgłoszenia przez aplikację Bridge: Pomoc > Zgłoś problem."],"Information":["Informacje"]},"SupportForm:option":{"Account Security":["Bezpieczeństwo konta"],"Contacts":["Kontakty"],"Custom email domain":["Niestandardowa domena e-mail"],"Email delivery and Spam":["Dostarczanie wiadomości e-mail i spam"],"Encryption":["Szyfrowanie"],"Login and password":["Login i hasło"],"Merge aliases and accounts":["Scalanie aliasów i kont"],"Migrate to Proton":["Migracja do Proton"],"Notifications":["Powiadomienia"],"Other":["Inne"],"Plans and billing":["Plany i rozliczenia"],"Proton for Business":["Proton for Business"],"Sign up":["Rejestracja"],"Storage":["Przestrzeń dyskowa"],"Users, addresses, and identities":["Użytkownicy, adresy i tożsamości"]},"SupportForm:optionIntro":{"Select a topic":["Wybierz temat"]},"Testimonial":{"Awards":["Nagrody"],"Customers":["Klienci"],"Featured":["Wyróżnione"],"Go to testimonial source":["Przejdź do źródła referencji"],"Open source of award":["Otwórz źródło nagrody"],"Open source of quote":["Otwórz źródło cytatu"],"Reviews":["Opinie"],"Videos":["Pliki wideo"],"Watch on TikTok":["Oglądaj na TikTok"],"Watch on YouTube":["Oglądaj na YouTube"]},"TestimonialCategory":{"Awards":["Nagrody"],"Customers":["Klienci"],"Featured":["Wyróżnione"],"Media":["Multimedia"],"Reviews":["Opinie"],"Videos":["Pliki wideo"]},"Text":{"If you need help, check out our ${ supportLink }.":["Jeśli potrzebujesz pomocy, sprawdź naszą ${ supportLink }."],"The page you’re looking for might have been removed, or it could be an\nold link.":["Strona, której szukasz, mogła zostać usunięta lub link jest przestarzały."],"Your question may already have an answer in our knowledge base:":["Na Twoje pytanie może już istnieć odpowiedź w bazie wiedzy:"]},"tooltip_vpn":{"Access blocked content and browse privately. Includes ${ TOTAL_VPN_SERVERS }+ servers in ${ TOTAL_VPN_COUNTRIES }+ countries, highest VPN speed, ${ TOTAL_VPN_CONNECTIONS } VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Uzyskaj dostęp do zablokowanych treści i przeglądaj prywatnie Internet. Obejmuje ponad ${ TOTAL_VPN_SERVERS } serwerów w ponad ${ TOTAL_VPN_COUNTRIES } krajach, najwyższe prędkości VPN, ${ TOTAL_VPN_CONNECTIONS } połączeń VPN, usługi streamingu na całym świecie, blokowanie reklam oraz złośliwego oprogramowania i wiele więcej."]},"vpn_servers":{"Get Proton VPN Plus":["Wybierz plan Proton VPN Plus"]},"wallet_signup_2024:Action":{"Get Proton Wallet":["Wybierz Proton Wallet"]},"wallet_signup_2024:Homepage hero product link title":{"Wallet":["Portfel"]},"wallet_signup_2024:Homepage product navigation bar":{"Wallet":["Portfel"]},"wallet_signup_2024:menu item":{"Bitcoin guide":["Przewodnik po systemie Bitcoin"],"Proton Wallet news":["Aktualności Proton Wallet"],"Proton Wallet support":["Wsparcie dla Proton Wallet"]},"wallet_signup_2024:Pricing":{"Includes everything in Proton Unlimited and":["Zawiera wszystko, co Proton Unlimited oraz"],"Limited availability":["Ograniczona dostępność"],"The easiest way to securely own, send, and receive Bitcoin":["Najprostszy sposób na bezpieczne przechowywanie, wysyłanie i odbieranie waluty Bitcoin"]},"wallet_signup_2024:ProductRange":{"Discover Proton Wallet":["Odkryj rozwiązanie Proton Wallet"],"Store and transact Bitcoin privately with an encrypted self-custody wallet.":["Bezpiecznie przechowuj i przesyłaj Bitcoiny dzięki szyfrowanemu portfelowi typu self-custody."]},"wallet_signup_2024:wallet bitcoin":{"Learn about Bitcoin, the Internet's value network.":["Dowiedz się więcej o internetowym systemie gotówkowym Bitcoin."]},"wallet_signup_2024:wallet overview":{"Ensure you're always in control of your Bitcoin.":["Miej pełny nadzór nad swoimi Bitcoinami."]},"wallet_signup_2024:wallet security":{"The encrypted, open-source wallet that puts you in control.":["Szyfrowany portfel o otwartym kodzie źródłowym, który daje Ci pełną kontrolę."]}}},"base":"blog","cdn":{"enabledForAssets":true,"enabledForImages":true,"url":"https://pmecdn.protonweb.com/"},"unleashApi":"https://account.proton.me/api"};
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When Proton began in 2014, we only offered Proton Mail(nowe okno), which has grown into the largest encrypted email provider in the world. However, over the years, we have added more and more privacy-focused services to meet the needs of the community, starting with Proton VPN(nowe okno), then Proton Calendar(nowe okno), and most recently, Proton Drive(nowe okno). Over time, Proton Mail has become just Proton, and our individual privacy services have become building blocks of a unified privacy ecosystem. With this also comes a need to develop a unified visual language for the Proton universe.
This helps address feedback we have received that the Proton apps lack a family resemblance.
We have addressed this while staying connected to Proton’s history, story, and vision. Today, we want to share how Proton’s visual design is evolving for the future.
A new universe
An integral part of Proton’s mission is the notion of providing an alternative. Proton is more than a collection of privacy-focused services. It is also the belief that there’s another way to build an internet economy that is just and works for everyone. Our services aren’t just another tech product. They are a gateway to a new, better internet.
Proton represents a parallel universe where your information is kept private. In the Proton universe, your data is sent to a secure place where you control what happens to it. Your data remains private, under your control, always.
With this in mind, our new product icons are also portals that you can pass through to reach this better internet.
An important part of bringing the Proton product icons together is creating a family resemblance. Each icon must have a similar size, weight, and design, which wasn’t possible with our former icons. We have also retained some elements from our former icons to keep a historical link. Proton VPN’s icon keeps its triangular shape, the corners of which originally represented the three countries that house Proton VPN’s Secure Core servers when viewed on a map. Similarly, Proton Mail’s new icon is based on the bottom half of the original Proton Mail padlock.
We have also worked to achieve a family resemblance through the consistent use of Proton purple, which represents our privacy-focused universe. However, historically Proton products also had their own individual characteristics. For example, Proton VPN is well-known for its green color. For this reason, we have kept subtle accent colors for each product, reflecting that they also have individual identities, audiences, and communities.
A new Proton logo
Proton has always been well-known for our products. However, as the number of products we offer has grown, a strong notion of “Proton” has developed within our community. Thus, it is time that we give Proton itself a visual representation.
Guiding us here is Proton’s mission of building a better internet where privacy is the default. Proton represents a better alternative to Big Tech. If you choose Proton, you are turning away from the path that has been laid out for you and boldly going in a different, better direction. The Proton “P” also has depth and dimensionality that alludes to the depth in the Proton product logos.
Also guiding us is history, with encryption being the past, present, and future foundation of Proton services. The new Proton icon also alludes to encryption keys, which are part of the foundation for all our products.
A new product name construction
Together with the introduction of the new icons and logos for Proton and our products, we are also updating how we write the names of our products. Historically, we have written ProtonMail, but with the expansion of the Proton ecosystem to more and more services, it will now be written as Proton Mail.
This change is necessary to bring consistency between all our services. Historically, Proton Calendar and Proton Drive were written as two words, while ProtonMail and ProtonVPN were one word. Moving to a two-word construction for all our products allows us to remain consistent as we introduce future products and aligns with our shift away from individual Proton products and toward Proton as a unified privacy ecosystem. This change reflects the one that has already begun within the Proton community.
Our color universe
The base color of Proton’s new visual system is a new Proton purple. Purple has historically been Proton’s color. When we launched the first version of Proton Mail in 2014, we used a darker, muted purple that has evolved throughout the years. Today, we are returning to our roots but updating our purple to be bolder and compatible with light and dark backgrounds.
In addition to the new brand color and palette, we have introduced colors specific to each service: green for Proton VPN, blue for Proton Calendar, and red for Proton Drive.
Every icon starts with the Proton purple and then fades into the service color. The aim here is to create an immersive, warm gradient and depth effect that help draw people into the secure, privacy-focused universe created by each service.
Updated typography
Proton has always been a different type of tech company, so we wanted to choose a brand and website font that would also defy the expectations of the tech world, which regularly favors bold, sans serif typography.
We are building an internet that puts people first, so we felt our font should have a more human touch. A font that can be used to tell stories, a font with empathy and warmth that reflects how Proton is different.
As a Swiss company, we have chosen the ABC Arizona Font designed by Elias Hanzer and produced by Dinamo Typefaces(nowe okno), a Swiss design agency based in Basel. ABC Arizona typography is human, elegant, and adaptable.
It may be a detail, but we believe that this choice of a more humanistic font signals that we prioritize people in our design, our services, and our mission.
We use two styles from the ABC Arizona family on the new Proton website: the Sans and the Flare. All our writing will use Sans, with its straightforward style and humanistic touch, while our headlines will use Flare, a nearly-but-not-quite sans typography that makes a bolder statement.
A new visual identity for a new internet
At Proton, we think of our design as a living thing that, like our ecosystem of services, will never stop evolving. And like everything that we do, its direction will be guided by your input and feedback.
The creation of Proton’s first unified design system is more than a simple visual update. It is a recognition that as the Proton community has expanded, design is as important as technical excellence. An appealing, easy-to-use, simple-to-understand design is essential if we want to make privacy truly accessible to everyone.
Today, we’re excited to take this bold first step. Going forward, we will continue to be innovative and push our boundaries while always putting the Proton community at the center of our design improvements.