all-in-one privacy solution":["Proton Unlimited to wszechstronne rozwiązanie zapewniające prywatność"],"Black Friday":["Czarny Piątek"],"No ads. Privacy by default.":["Brak reklam. Prywatność w standardzie."],"People before profits":["Ludzie przed zyskiem"],"Security through transparency":["Bezpieczeństwo dzięki przejrzystości"],"The best Proton Mail ${ BLACK_FRIDAY } deals":["Najlepsze oferty Proton Mail ${ BLACK_FRIDAY }"],"The world’s only community- supported email service":["Jedyna na świecie usługa poczty elektronicznej wspierana przez społeczność"]},"specialoffer:limited":{"${ hours } hour":["${ hours } godzina","${ hours } godziny","${ hours } godzin","${ hours } godziny"],"${ hoursLeft }, ${ minutesLeft } and ${ secondsLeft } left":["Pozostało: ${ hoursLeft }, ${ minutesLeft } i ${ secondsLeft }"],"${ minutes } minute":["${ minutes } minuta","${ minutes } minuty","${ minutes } minut","${ minutes } minuty"],"${ seconds } second":["${ seconds } sekunda","${ seconds } sekundy","${ seconds } sekund","${ seconds } sekundy"],"Limited time offer":["Oferta ograniczona czasowo"]},"specialoffer:listitem":{"Create multiple addresses":["Utwórz wiele adresów"],"Hide-my-email aliases":["Aliasy hide-my-email"],"Quickly unsubscribe from newsletters":["Szybko anuluj subskrypcję biuletynów"],"Use your own domain name":["Korzystaj z własnej nazwy domeny"]},"specialoffer:logos":{"As featured in":["Opinie naszych klientów"]},"specialoffer:metadescription":{"Get an encrypted email that protects your privacy":["Uzyskaj zaszyfrowaną usługę e-mail, która chroni Twoją prywatność"]},"specialoffer:metatitle":{"Proton Mail Black Friday Sale - Up to 40% off":["Wyprzedaż Proton Mail z okazji Czarnego Piątku – uzyskaj do 40% zniżki"]},"specialoffer:newmetadescription":{"Get up to 40% off Proton Mail subscriptions this Black Friday. Find great deals on our secure end-to-end encrypted email plans.":["Uzyskaj do 40% zniżki na subskrypcje Proton Mail w ten Czarny Piątek. Znajdź wspaniałe oferty naszych bezpiecznych planów usługi poczty elektronicznej w szyfrowaniu end-to-end."]},"specialoffer:newmetatitle":{"Proton Mail Black Friday sale | Up to 40% off secure email":["Wyprzedaż Proton Mail z okazji Czarnego Piątku | Do 40% zniżki na bezpieczną pocztę elektroniczną"]},"specialoffer:note":{"* Billed at ${ TOTAL_SUM } for the first year":["* Płatne ${ TOTAL_SUM } za pierwszy rok"],"*Billed at ${ TOTAL_SUM } for the first 2 years":["* Płatne ${ TOTAL_SUM } za pierwsze 2 lata"],"30-day money-back guarantee":["30-dniowa gwarancja zwrotu pieniędzy"],"Billed at ${ TOTAL_SUM } for the first 2 years":["Płatne ${ TOTAL_SUM } za pierwsze 2 lata"],"Billed at ${ TOTAL_SUM } for the first year":["Płatne ${ TOTAL_SUM } za pierwszy rok"],"You save ${ SAVE_SUM }":["Oszczędzasz ${ SAVE_SUM }"]},"specialoffer:off":{"${ DISCOUNT } off":["-${ DISCOUNT }"],"${ PERCENT_OFF } off":["-${ PERCENT_OFF }"]},"specialoffer:testimonial":{"I love my ProtonMail":["Uwielbiam ProtonMail"],"My favorite email service":["Moja ulubiona usługa e-mail"],"Thanks Proton for keeping us all safe in the complicated internet universe.":["Dziękuję Protonowi za dbanie o nasze bezpieczeństwo w skomplikowanym internetowym uniwersum."],"You get what you pay for. In the case of big tech, if you pay nothing, you get used. I quit using Gmail and switched to @ProtonMail":["Dostajesz to, za co płacisz. W przypadku przedsiębiorstw big tech, jeśli nie płacisz nic, zostaniesz wykorzystany. Przestałam korzystać z Gmail i przeniosłam się na @ProtonMail"]},"specialoffer:time":{"Days":["Dni"],"Hours":["Godz."],"Min":["Min"]},"specialoffer:title":{"And much more":["I wiele więcej"],"Make your inbox yours":["Spraw, aby Twoja skrzynka odbiorcza była naprawdę Twoja"],"Safe from trackers":["Bezpieczeństwo od skryptów śledzących"],"Stay organized":["Zachowaj porządek"],"Black Friday email deals":["Oferty e-mailowe na Czarny Piątek"],"Don’t just take our word for it":["Nie musisz wierzyć nam na słowo"],"Our story":["Nasza historia"],"Transfer your data from Google in one click":["Przenieś dane z Google jednym kliknięciem"]},"specialoffer:tooltip":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, connect up to 10 devices, access worldwide streaming services, malware and ad-blocker, and more.":["Uzyskaj dostęp do zablokowanych treści i przeglądaj prywatnie Internet. Zawiera ponad ${ TOTAL_SERVERS } serwerów w ponad ${ TOTAL_COUNTRIES } krajach z możliwością połączenia do 10 urządzeń, a także dostęp do globalnych usług streamingu, blokadę reklam, złośliwego oprogramowania i wiele więcej."],"Easily share your calendar with your family, friends or colleagues, and view external calendars.":["Łatwo udostępniaj swój kalendarz rodzinie, znajomym oraz współpracownikom i wyświetla kalendarze zewnętrzne."],"Includes support for 1 custom email domain, 10 email addresses, 10 hide-my-email aliases, calendar sharing, and more.":["Zawiera obsługę 1 niestandardowej domeny e-mail, 10 adresów e-mail, 10 aliasów hide-my-email, udostępnianie kalendarza i nie tylko."],"Includes support for 3 custom email domains, 15 email addresses, unlimited hide-my-email aliases, calendar sharing, and more.":["Obejmuje obsługę 3 niestandardowych domen e-mail, 15 adresów e-mail, nielimitowane aliasy hide-my-email, udostępnianie kalendarza i nie tylko."],"Manage up to 25 calendars, mobile apps, secured with end-to-end encryption, 1-click calendar import from Google, and more.":["Zarządzanie nawet 25 kalendarzami, aplikacje mobilne, bezpieczne szyfrowanie metodą end-to-end, importowanie kalendarza za pomocą jednego kliknięcia z Google i więcej."]},"Status Banner":{"At the moment we are experiencing issues with the Proton VPN service":["W tej chwili mamy problemy z usługą Proton VPN"],"Learn more":["Dowiedz się więcej"]},"Status banner":{"Learn more":["Dowiedz się więcej"],"Please note that at the moment we are experiencing issues with the ${ issues[0] } service.":["Uwaga: obecnie występują problemy z usługą ${ issues[0] }."],"We are experiencing issues with one or more services at the moment.":["Mamy problemy z co najmniej jedną usługą."]},"suggestions":{"Suggestions":["Sugestie"]},"Support":{"Sub category":["Podkategoria","Podkategorie","Podkategorii","Podkategorii"]},"Support article":{"${ readingTime } min":["${ readingTime } min","${ readingTime } min","${ readingTime } min","${ readingTime } min"],"Category":["Kategoria","Kategorie","Kategorii","Kategorii"],"Didn’t find what you were looking for?":["Nie znaleziono szukanej frazy?"],"General contact":["Skontaktuj się, wykorzystując ogólne zapytanie"],"Get help":["Uzyskaj pomoc"],"Legal contact":["Skontaktuj się z działem prawnym"],"Media contact":["Skontaktuj się z zespołem medialnym"],"Partnerships contact":["Skontaktuj się z zespołem ds. partnerstwa"],"Reading":["Odczytywanie"]},"Support categories":{"Browse Proton product support":["Przeglądaj wsparcie dotyczące produktów Proton"]},"Support category":{"There is no article in this category yet.":["W tej kategorii jeszcze nie ma żadnego artykułu."]},"Support troubleshooting":{"--- Select ---":["--- Wybierz ---"],"App version":["Wersja aplikacji"],"Browser":["Przeglądarka"],"Check if this helps":["Sprawdź, czy to pomoże"],"Choose a category for your question":["Wybierz kategorię pytania"],"Choose a product":["Wybierz produkt"],"Did this solve your issue ?":["Czy Twój problem został rozwiązany?"],"Faster assistance is just a few clicks away — please make your selections":["Szybsze wsparcie w zasięgu ręki – dokonaj wyboru"],"No, contact support":["Nie, skontaktuj się z pomocą techniczną"],"Proton account":["Konto Proton"],"Proton Bridge":["Proton Bridge"],"Proton Calendar":["Proton Calendar"],"Proton Drive":["Proton Drive"],"Proton for Business":["Proton for Business"],"Proton Mail":["Proton Mail"],"Proton Pass":["Proton Pass"],"Proton VPN":["Proton VPN"],"Thank you for your feedback":["Dziękujemy za podzielenie się opinią"],"Troubleshooting":["Rozwiązywanie problemów"],"What can we help with ?":["W czym możemy Ci pomóc?"],"Yes":["Tak"]},"support_modal_search_query":{"Search query":["Zapytanie wyszukiwania"]},"support_search_button":{"Search":["Szukaj"]},"support_search_i_am_looking_for":{"I'm looking for":["Szukam"]},"SupportForm":{"For a faster resolution, please report the issue from the Bridge app: Help > Report a problem.":["W celu szybszego rozwiązania problemu dokonaj zgłoszenia przez aplikację Bridge: Pomoc > Zgłoś problem."],"Information":["Informacje"]},"SupportForm:option":{"Account Security":["Bezpieczeństwo konta"],"Contacts":["Kontakty"],"Custom email domain":["Niestandardowa domena e-mail"],"Email delivery and Spam":["Dostarczanie wiadomości e-mail i spam"],"Encryption":["Szyfrowanie"],"Login and password":["Login i hasło"],"Merge aliases and accounts":["Scalanie aliasów i kont"],"Migrate to Proton":["Migracja do Proton"],"Notifications":["Powiadomienia"],"Other":["Inne"],"Plans and billing":["Plany i rozliczenia"],"Proton for Business":["Proton for Business"],"Sign up":["Rejestracja"],"Storage":["Przestrzeń dyskowa"],"Users, addresses, and identities":["Użytkownicy, adresy i tożsamości"]},"SupportForm:optionIntro":{"Select a topic":["Wybierz temat"]},"swiss_baseed_feature":{"Swiss based":["Ulokowany w Szwajcarii"]},"Testimonial":{"Awards":["Nagrody"],"Customers":["Klienci"],"Featured":["Wyróżnione"],"Go to testimonial source":["Przejdź do źródła referencji"],"Reviews":["Opinie"],"Videos":["Pliki wideo"]},"Text":{"Find the plan that's right for you":["Znajdź odpowiedni plan dla siebie"],"If you need help, check out our ${ supportLink }.":["Jeśli potrzebujesz pomocy, sprawdź naszą ${ supportLink }."],"The page you’re looking for might have been removed, or it could be an\nold link.":["Strona, której szukasz, mogła zostać usunięta lub link jest przestarzały."]},"Title":{"On this page":["Na tej stronie"],"Related articles":["Powiązane artykuły"],"Share ${ thisPage }":["Udostępnij ${ thisPage }"],"Thank you!":["Dziękujemy!"],"this page":["tę stronę"]},"Tooltip":{"More information":["Więcej informacji"]},"tooltip_calendar":{"Create up to 20 custom & shareable encrypted calendars. On top of that, add up to 5 calendars from friends, family, colleagues, and organizations.":["Utwórz do 20 niestandardowych, szyfrowanych kalendarzy z możliwością ich udostępniania. Ponadto możesz dodać do 5 kalendarzy znajomych, rodziny, współpracowników i organizacji."]},"tooltip_vpn":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, ${ TOTAL_VPN_CONNECTIONS } VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Uzyskaj dostęp do zablokowanych treści i przeglądaj prywatnie Internet. Zawiera ponad ${ TOTAL_SERVERS } serwerów w ponad ${ TOTAL_COUNTRIES } krajach, najwyższe prędkości VPN, ${ TOTAL_VPN_CONNECTIONS } połączeń VPN, usługi streamingu na całym świecie, blokowanie reklam oraz złośliwego oprogramowania i wiele więcej."],"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, 10 VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Uzyskaj dostęp do zablokowanych treści i przeglądaj prywatnie Internet. Zawiera ponad ${ TOTAL_SERVERS } serwerów w ponad ${ TOTAL_COUNTRIES } krajach, najwyższe prędkości VPN, 10 połączeń VPN, usługi streamingu na całym świecie, blokowanie reklam oraz złośliwego oprogramowania i wiele więcej."]},"version_history_label":{"Version history":["Historia wersji"]},"version_history_tooltip":{"Store up to ${ versionHistoryNumber } versions of each file for up to ${ years } years":["Przechowuj do ${ versionHistoryNumber } wersji każdego pliku do ${ years } lat"]},"vpn_features_link":{"View VPN plans":["Wyświetl plany usługi VPN"]},"vpn_features_useCase":{"Access blocked content and browse privately":["Uzyskaj dostęp do zablokowanej zawartości i przeglądaj ją prywatnie"]}}},"unleashApi":"https://account.proton.me/api"};
// We need to import data (the framework context) from the server
// This Astro feature with define:vars works well but creates an inline script
// So we can't directly import the initFramework helper, we have to store the context
window.frameworkContext = frameworkContext;
})();
Understand the law to help you beat spam emails and comply if you run a business.
The CAN-SPAM Act is the US federal law on commercial emails. For consumers, it allows you to opt out of receiving marketing messages and helps you control annoying and potentially dangerous spam emails. For businesses, strictly following the regulations can help you stay compliant and enhance customer experience and trust.
Learn all about the CAN-SPAM Act to help identify and manage spam or comply with the law if you send marketing emails.
The CAN-SPAM Act(new window), which stands for “Controlling the Assault of Non-Solicited Pornography and Marketing Act”, is the US federal law regulating commercial email messages.
Enacted in 2003 in response to a rising tide of junk mail, the law sets rules for sending commercial emails. Together with the CAN-SPAM Rule(new window), it aims to combat spam and fraudulent practices in email marketing.
A play on the verb “to can”, meaning “to throw away”, “CAN-SPAM” was intended to mean “get rid of spam”. But critics of the law were quick to dub it the “YOU-CAN-SPAM Act”, saying it effectively legalized spam.
Whatever your view, knowing the law can help you identify and manage spam and stay compliant if you send commercial emails.
What does the CAN-SPAM Act regulate?
The CAN-SPAM Act applies to all commercial email messages sent to individual consumers or businesses. According to the act, “commercial” means “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service”.
Commercial content: Information promoting a commercial product or service, including links to a website with promotional content
Transactional or relationship content: Information facilitating or updating an ongoing transaction that the customer has agreed on, such as a purchase
Other content: Information that is neither commercial nor transactional/relationship
So what if a message contains a mix of different types of content? Here’s how the FTC explains how to decide if the email’s primary purpose is commercial:
“If a recipient reasonably interpreting the subject line would likely conclude that the message contains an advertisement or promotion for a commercial product or service or if the message’s transactional or relationship content does not appear mainly at the beginning of the message, the primary purpose of the message is commercial.”
What does the CAN-SPAM Act require?
The law sets specific rules businesses and individuals must stick to when sending commercial emails, including but not limited to the following:
Don’t use misleading subject lines or inaccurate information in the email header fields (From, To, and Reply-To).
Give recipients a clear and conspicuous mechanism to opt out of receiving further emails.
Clearly identify the message as an advertisement in the subject line or other parts of the message.
Include your physical postal address or a post office box registered with the US Postal Service so consumers can contact you.
What are the fines for violating the CAN-SPAM Act?
As of 2023, each individual email you send in violation of the law is subject to penalties of up to $50,120. While small, that fine can add up to millions of dollars if you send thousands of noncompliant emails.
Other factors affecting the fine include whether the violation was willful and the degree of consumer harm caused. You could also face additional civil penalties or be required to pay damages to those affected by the unlawful messages.
What’s the difference between the CAN-SPAM Act, Canada’s CASL, and the EU’s ePrivacy Directive?
One significant difference between the CAN-SPAM Act and equivalent regulations in Canada and the European Union is the type of consent required.
Both the ePrivacy Directive and the CASL allow for a soft opt-in (the CASL calls it implied consent) if you already have a pre-existing business relationship with someone. This allows you, for example, to send marketing emails to your existing customers. If they bought something from you and didn’t opt out of marketing emails, you can send them emails about similar products or services. But you must have given them a clear chance to opt out when you first collect their details and in every subsequent message.
By contrast, the CAN-SPAM Act stipulates opt-out consent. In other words, a business can send you commercial emails without your prior consent, although they must include a way for you to opt out of receiving them in the future.
Here are some other key differences between the three regulations:
CAN-SPAM Act (USA)
CASL (Canada)
ePrivacy Directive (EU)
Consent
Opt-out
Opt-in/implied consent
Opt-in/soft opt-in
Enforced by
The Federal Trade Commission
Various agencies including the Canadian Radio-television and Telecommunications Commission (CRTC)
Data Protection Authorities (DPAs) in each member state
Financial penalties
Up to $50,120 per email sent
Up to $1 million for individuals and up to $10 million for businesses
Vary from state to state
Applies to
Any commercial email sent to or from a US-based email address
Any commercial message sent from or received by a computer system in Canada
Any business that processes the data of EU citizens, including email, regardless of location
The CAN-Spam Act, CASL, and ePrivacy Directive compared
CAN-SPAM Act best practices for business
If you run a business and send commercial emails, here’s how to ensure you don’t fall foul of the CAN-SPAM Act:
Don’t put false information in headers: The From, To, and Reply-To fields in your email header, including the email address and domain name, must be accurate and identify the business sending the message.
Don’t use deceptive subject lines: The subject line must not be misleading but accurately reflect the content of the message.
Identify the message as an ad: You must indicate clearly and conspicuously that your message is an advertisement in the subject line or other parts of the message.
Include a way to opt out: Your message must clearly explain that recipients have a right to opt out of getting marketing emails from you in the future and include a mechanism, like an “unsubscribe” link, to do so.
Fulfill opt-out messages: You must honor requests by recipients to opt out of receiving future messages within 10 business days.
Say where you’re located: You must include your physical postal address or a post office box registered with the US postal service, even if you use a third party to handle your marketing emails.
And don’t forget: If you hire another company to handle your commercial emails, you must ensure they comply with the law.
Following the CAN-SPAM rules not only ensures compliance but can also help build trust in your brand, improving your customer experience and even email deliverability. If you play by the book, email and internet service providers are less likely to flag your messages as spam.
Use the law to manage spam
As a consumer, understanding the main provisions of the CAN-SPAM Act can help you take steps to manage spam and protect your privacy and security.
If you receive an unsolicited email from a US-based email address, consider these key requirements of the law to help you identify spam:
Beware of unknown senders: Does the information in the From, To, and Reply-To fields in the email header match and accurately identify the sender? This can help you distinguish a genuine marketing message from a scam.
Check subject lines: Does the subject line reflect the content of the email? If it’s obviously deceptive, the message may be malicious spam or a phishing attempt.
Opt-out mechanism: Does the email include a way to opt out, such as an “unsubscribe” link? Before clicking “unsubscribe”, check for signs of phishing. On a computer, you can hover your mouse over (don’t click!) a link to check the destination URL looks genuine. If you use Proton Mail, you can double-check “unsubscribe” links with link confirmation or simply click our Unsubscribe button and let us handle it for you.
Physical postal address: Does the message include a genuine US postal address? No postal address, or an obviously fake one, is a clear red flag.
Above all, use the information above to research the company online and check it’s genuine before clicking on any links or downloads or responding in any way.
For more on how to reduce the amount of spam you receive, see our top tips to stop spam. If you’re just overwhelmed by spam in your inbox, you can always start fresh with a new account.
Switch to a secure email service, like Proton Mail, which has advanced spam filtering and other anti-spam features. Join us, beat spam, and stay secure!
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