all-in-one privacy solution":["Proton Unlimited is een all-in-one privacy-oplossing"],"Black Friday":["Black Friday"],"No ads. Privacy by default.":["Geen advertenties. Standaard privacy."],"People before profits":["Mensen vóór winst"],"Security through transparency":["Veiligheid door openheid"],"The best Proton Mail ${ BLACK_FRIDAY } deals":["De beste ${ BLACK_FRIDAY }-deals voor Proton Mail"],"The world’s only community- supported email service":["'s Werelds enige door de community ondersteunde e-mailservice"]},"specialoffer:limited":{"${ hours } hour":["${ hours } uur","${ hours } uur"],"${ hoursLeft }, ${ minutesLeft } and ${ secondsLeft } left":["Nog ${ hoursLeft }, ${ minutesLeft } en ${ secondsLeft } resterend"],"${ minutes } minute":["${ minutes } minuut","${ minutes } minuten"],"${ seconds } second":["${ seconds } seconde","${ seconds } seconden"],"Limited time offer":["Aanbieding beperkt geldig"]},"specialoffer:listitem":{"Create multiple addresses":["Maak meerdere e-mailadressen aan"],"Hide-my-email aliases":["Hide-my-email-aliassen"],"Quickly unsubscribe from newsletters":["Meld u eenvoudig af voor nieuwsbrieven"],"Use your own domain name":["Gebruik uw eigen domeinnaam"]},"specialoffer:logos":{"As featured in":["Zoals te lezen in"]},"specialoffer:metadescription":{"Get an encrypted email that protects your privacy":["Kies voor beveiligde e-mail die uw privacy beschermt"]},"specialoffer:metatitle":{"Proton Mail Black Friday Sale - Up to 40% off":["Proton Mail Black Friday Sale - Tot 40% korting"]},"specialoffer:newmetadescription":{"Get up to 40% off Proton Mail subscriptions this Black Friday. Find great deals on our secure end-to-end encrypted email plans.":["Profiteer tijdens Black Friday van wel 40% korting op Proton Mail-abonnementen. Bekijk geweldige aanbiedingen voor onze veilige, end-to-end versleutelde e-mailabonnementen."]},"specialoffer:newmetatitle":{"Proton Mail Black Friday sale | Up to 40% off secure email":["Proton Mail Black Friday Sale | Tot 40% korting op veilige e-mail"]},"specialoffer:note":{"* Billed at ${ TOTAL_SUM } for the first year":["*U betaalt ${ TOTAL_SUM } voor het eerste jaar"],"*Billed at ${ TOTAL_SUM } for the first 2 years":["*U betaalt ${ TOTAL_SUM } voor de eerste 2 jaar"],"30-day money-back guarantee":["30 dagen niet-goed-geld-terug-garantie"],"Billed at ${ TOTAL_SUM } for the first 2 years":["U betaalt ${ TOTAL_SUM } voor de eerste 2 jaar"],"Billed at ${ TOTAL_SUM } for the first year":["U betaalt ${ TOTAL_SUM } voor het eerste jaar"],"You save ${ SAVE_SUM }":["U bespaart ${ SAVE_SUM }"]},"specialoffer:off":{"${ DISCOUNT } off":["−${ DISCOUNT }"],"${ PERCENT_OFF } off":["−${ PERCENT_OFF }"]},"specialoffer:testimonial":{"I love my ProtonMail":["Ik ben fan van ProtonMail"],"My favorite email service":["Mijn favoriete e-mailservice"],"Thanks Proton for keeping us all safe in the complicated internet universe.":["Proton houdt ons allemaal veilig in het complexe internetuniversum."],"You get what you pay for. In the case of big tech, if you pay nothing, you get used. I quit using Gmail and switched to @ProtonMail":["Je krijgt waarvoor je betaalt. In het geval van Big Tech betekent 'gratis' dat je wordt gebruikt. Ik ben gestopt met Gmail en overgestapt op @ProtonMail"]},"specialoffer:time":{"Days":["Dagen"],"Hours":["Uur"],"Min":["Min"]},"specialoffer:title":{"And much more":["En nog veel meer"],"Make your inbox yours":["Personaliseer uw inbox"],"Safe from trackers":["Beschermd tegen trackers"],"Stay organized":["Houd overzicht"],"Black Friday email deals":["Black Friday-deals voor e-mail"],"Don’t just take our word for it":["U hoeft ons niet te geloven"],"Our story":["Ons verhaal"],"Transfer your data from Google in one click":["Zet uw gegevens van Google over met één klik"]},"specialoffer:tooltip":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, connect up to 10 devices, access worldwide streaming services, malware and ad-blocker, and more.":["Bekijk geblokkeerde inhoud en surf privé. Met ${ TOTAL_SERVERS } servers in meer dan ${ TOTAL_COUNTRIES } landen, verbinding met maximaal 10 apparaten, wereldwijd toegang tot streamingdiensten, malware- en advertentieblokkering, en meer."],"Easily share your calendar with your family, friends or colleagues, and view external calendars.":["Deel uw agenda eenvoudig met uw familie, vrienden of collega's, en bekijk externe agenda's."],"Includes support for 1 custom email domain, 10 email addresses, 10 hide-my-email aliases, calendar sharing, and more.":["Ondersteuning voor 1 aangepast e-maildomein, 10 e-mailadressen, 10 hide-my-email-aliassen, gedeelde agenda's en meer."],"Includes support for 3 custom email domains, 15 email addresses, unlimited hide-my-email aliases, calendar sharing, and more.":["Ondersteuning voor 3 aangepaste e-maildomeinen, 15 e-mailadressen, onbeperkt hide-my-email-aliassen, gedeelde agenda's en meer."],"Manage up to 25 calendars, mobile apps, secured with end-to-end encryption, 1-click calendar import from Google, and more.":["Beheer tot 25 agenda's, mobiele apps, beveiligd met end-to-end versleuteling, agenda's van Google importeren met 1 klik, en meer."]},"Status Banner":{"At the moment we are experiencing issues with the Proton VPN service":["Momenteel werkt de dienst van Proton VPN niet naar behoren"],"Learn more":["Meer informatie"]},"Status banner":{"Learn more":["Meer informatie"],"Please note that at the moment we are experiencing issues with the ${ issues[0] } service.":["We ondervinden op dit moment problemen met de ${ issues[0] }service."],"We are experiencing issues with one or more services at the moment.":["We ondervinden momenteel problemen met een of meer services."]},"suggestions":{"Suggestions":["Suggesties"]},"Support":{"Sub category":["Subcategorie","Subcategorieën"]},"Support article":{"${ readingTime } min":["${ readingTime } min","${ readingTime } min"],"Category":["Categorie","Categorieën"],"Didn’t find what you were looking for?":["Niet gevonden wat u zocht?"],"General contact":["Algemene contactgegevens"],"Get help":["Krijg hulp"],"Legal contact":["Contactgegevens voor juridische zaken"],"Media contact":["Contactgegevens voor media"],"Partnerships contact":["Contactgegevens voor partnerschappen"],"Reading":["Lezen"]},"Support categories":{"Browse Proton product support":["Zoeken in Proton-productondersteuning"]},"Support category":{"There is no article in this category yet.":["Er zijn nog geen artikelen in deze categorie."]},"Support troubleshooting":{"--- Select ---":["--- Selecteren ---"],"App version":["App-versie"],"Browser":["Browser"],"Check if this helps":["Kijk of dit helpt"],"Choose a category for your question":["Kies een categorie voor uw vraag"],"Choose a product":["Kies een product"],"Did this solve your issue ?":["Heeft dit uw probleem opgelost?"],"Faster assistance is just a few clicks away — please make your selections":["Snellere ondersteuning binnen een paar klikken — maak uw keuze"],"No, contact support":["Nee, contact opnemen met ondersteuning"],"Proton account":["Proton-account"],"Proton Bridge":["Proton Bridge"],"Proton Calendar":["Proton Calendar"],"Proton Drive":["Proton Drive"],"Proton for Business":["Proton for Business"],"Proton Mail":["Proton Mail"],"Proton Pass":["Proton Pass"],"Proton VPN":["Proton VPN"],"Thank you for your feedback":["Bedankt voor uw feedback"],"Troubleshooting":["Probleemoplossing"],"What can we help with ?":["Waar mogen we u bij helpen?"],"Yes":["Ja"]},"support_modal_search_query":{"Search query":["Zoekopdracht"]},"support_search_button":{"Search":["Zoeken"]},"support_search_i_am_looking_for":{"I'm looking for":["Ik ben op zoek naar"]},"SupportForm":{"For a faster resolution, please report the issue from the Bridge app: Help > Report a problem.":["Om problemen sneller op te lossen, meldt u het via de Bridge-app: Help > Een probleem melden."],"Information":["Informatie"]},"SupportForm:option":{"Account Security":["Accountbeveiliging"],"Contacts":["Contactpersonen"],"Custom email domain":["Aangepast e-maildomein"],"Email delivery and Spam":["E-maillevering en spam"],"Encryption":["Versleuteling"],"Login and password":["Inlognaam en wachtwoord"],"Merge aliases and accounts":["Aliassen en accounts samenvoegen"],"Migrate to Proton":["Migreren naar Proton"],"Notifications":["Meldingen"],"Other":["Overig"],"Plans and billing":["Abonnementen en facturering"],"Proton for Business":["Proton for Business"],"Sign up":["Inschrijven"],"Storage":["Opslag"],"Users, addresses, and identities":["Gebruikers, adressen en identiteiten"]},"SupportForm:optionIntro":{"Select a topic":["Kies een onderwerp"]},"swiss_baseed_feature":{"Swiss based":["Gevestigd in Zwitserland"]},"Testimonial":{"Awards":["Awards"],"Customers":["Klanten"],"Featured":["Featured"],"Go to testimonial source":["Naar bron van testimonial"],"Reviews":["Reviews"],"Videos":["Video's"]},"Text":{"Find the plan that's right for you":["Vind het abonnement dat bij u past"],"If you need help, check out our ${ supportLink }.":["Bekijk onze ${ supportLink } als u hulp nodig hebt."],"The page you’re looking for might have been removed, or it could be an\nold link.":["De pagina waarnaar u op zoek bent, is mogelijk verwijderd, of u gebruikt een oude koppeling."]},"Title":{"On this page":["Op deze pagina"],"Related articles":["Gerelateerde artikelen"],"Share ${ thisPage }":["${ thisPage } delen"],"Thank you!":["Bedankt!"],"this page":["deze pagina"]},"Tooltip":{"More information":["Meer informatie"]},"tooltip_calendar":{"Create up to 20 custom & shareable encrypted calendars. On top of that, add up to 5 calendars from friends, family, colleagues, and organizations.":["Maak tot 20 aangepaste en deelbare versleutelde agenda's aan. Voeg daar bovenop tot 5 agenda's toe van vrienden, familie, collega's en organisaties."]},"tooltip_vpn":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, ${ TOTAL_VPN_CONNECTIONS } VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Bekijk geblokkeerde inhoud en surf privé. Met meer dan ${ TOTAL_SERVERS } servers in meer dan ${ TOTAL_COUNTRIES } landen, de hoogste VPN-snelheid, ${ TOTAL_VPN_CONNECTIONS } VPN-verbindingen, wereldwijde streamingdiensten, malware- en advertentieblokkering, en meer."],"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, 10 VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Bekijk geblokkeerde inhoud en surf privé. Met meer dan ${ TOTAL_SERVERS } servers in meer dan ${ TOTAL_COUNTRIES } landen, de hoogste VPN-snelheid, 10 VPN-verbindingen, wereldwijde streamingdiensten, malware- en advertentieblokkering, en meer."]},"version_history_label":{"Version history":["Versiegeschiedenis"]},"version_history_tooltip":{"Store up to ${ versionHistoryNumber } versions of each file for up to ${ years } years":["Bewaar tot ${ versionHistoryNumber } versies van elk bestand tot wel ${ years } jaar"]},"vpn_features_link":{"View VPN plans":["VPN-abonnementen bekijken"]},"vpn_features_useCase":{"Access blocked content and browse privately":["Bekijk geblokkeerde inhoud en surf privé"]}}},"unleashApi":"https://account.proton.me/api"};
// We need to import data (the framework context) from the server
// This Astro feature with define:vars works well but creates an inline script
// So we can't directly import the initFramework helper, we have to store the context
window.frameworkContext = frameworkContext;
})();
What you do online isn’t private. Everything you do leaves behind some kind of mark. This trail is often referred to as a digital footprint, and it’s used to track you in many different ways. In this article, we go over what a digital footprint is, how you can avoid leaving one, and even show you how you can make it into something that can benefit you.
A digital footprint is a trail of data formed by somebody’s online activity. Surfing the web is like walking in sand: Wherever you step, you leave behind a visible mark of your presence. When you browse a site, when you log into an account, or click on a link, your actions are recorded in some way.
All these bits of data together form your digital footprint, creating a map of where you’ve been and what you’ve done online. When put together, data brokers(new window) can use your digital footprint to create a profile of you that can predict who you are, what you like, and what you may be interested in seeing pop up on your feed in the future.
Data gathering: active vs. passive digital footprint
Roughly speaking, there are two kinds of data which can be gathered for your digital footprint.
Your active footprint is made up of the things you do online, such as signing into accounts, signing up for newsletters, making purchases, and anything else that requires your actively clicking or typing.
Your passive footprint is a lot more subtle. It’s usually gathered while you’re browsing by trackers like cookies or methods like browser fingerprinting. It’s a hidden type of data gathering that could even be recording how long you looked at an ad — something Facebook does.
All these data points could be linked to something that directly identifies you, like an online account you created (with Facebook or another social media platform), your IP address(new window), and, probably the most common, your email address. With all this information in a neat little package, it goes to the next step.
How are digital footprints used?
With all this data, marketers can then turn your digital footprint into something a lot more lucrative: namely a profile of who you are. Big Tech and other attention merchants have developed technologies that, based on the data from your digital footprint, can give a good assessment of who you are, what you like, and, more importantly, predict what you’ll do next.
A profile is worth money: According to our research, the average US resident is worth about $600 per year to Google and Facebook, the two biggest companies in this space and each worth billions of dollars. While at first glance it may seem like your digital footprint is just tidbits, taken altogether and treated with the black magic of marketing math, it becomes a fortune.
Can you check your digital footprint?
Sadly, you can’t actually check your digital footprint yourself, or even make money off it — though some have tried(new window). Ironically, your data isn’t yours, it has been taken by Big Tech and made their product, placing it out of your reach. Best you can do is hope privacy laws like the EU’s GDPR will help protect you, but legislation often lags behind the latest data-gathering tools Big Tech has developed.
How to protect your digital footprint
The problem with your digital footprint is that it’s very hard to stop leaving a trail. The way the web is set up, sites have to know where you’re coming from and cookies are ubiquitous. What you can do, though, is remove the connection between you and your digital footprint. Your data is still harvested, sure, but at least it can’t be identified as yours any more.
There are two ways you can do this: First, you can hide your IP address using a virtual private network(new window) (VPN). This is a service that reroutes your traffic through a server under its control, letting you assume the IP address of that server instead of your own. As your IP address is a big part of how you can be identified online, changing it in this way makes it harder for data brokers to link information to you.
Turning your digital footprint into something you control
Of course, hiding your presence is only part of the solution. After all, you can’t hide everything you do online, and some things you may want to have known, like posting things on social media or a forum message. At Proton, we’ve created a way for you to empower yourself by giving you total control of your data on our platform.
Part of our strategy involves Proton VPN(new window), our state-of-the-art VPN service, to cover your tracks as described. However, that only hides your IP address and allows data brokers to still identify you in other ways, most notably through email, which is usually required to create any online account.
This is where Proton Pass, our password manager, comes in. Like most password managers, it can help store your passwords and autofill them as you browse. It’s a huge upgrade to the quality of your online life, as well as protecting you from nasty cyberattacks like credential stuffing.
What sets Proton Pass apart, however, is that it can also help hide your email address through hide-my-email aliases. These are randomly generated email addresses you can use when creating online accounts, so you can’t be identified through your real email address. You’ll still receive all your mail, but the service won’t know who you are.
Between our VPN and Proton Pass, you have everything you need to make your digital footprint something you have control over, a digital identity you determine, rather than one that is dictated by marketers. If that kind of control is something you want more of, create a free Proton account today.
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