all-in-one privacy solution":["Proton Unlimited es solución de privacidad más completa"],"Black Friday":["Black Friday"],"No ads. Privacy by default.":["Sin publicidad. La privacidad por bandera."],"People before profits":["Nos importan las personas, no los beneficios"],"Security through transparency":["Seguridad con transparencia"],"The best Proton Mail ${ BLACK_FRIDAY } deals":["Las mejores ofertas del ${ BLACK_FRIDAY } de Proton Mail"],"The world’s only community- supported email service":["El único servicio de correo electrónico con apoyo de la comunidad"]},"specialoffer:limited":{"${ hours } hour":["${ hours } hora","${ hours } horas"],"${ hoursLeft }, ${ minutesLeft } and ${ secondsLeft } left":["Tiempo restante: ${ hoursLeft }, ${ minutesLeft } y ${ secondsLeft }"],"${ minutes } minute":["${ minutes } minuto","${ minutes } minutos"],"${ seconds } second":["${ seconds } segundo","${ seconds } segundos"],"Limited time offer":["Oferta por tiempo limitado"]},"specialoffer:listitem":{"Create multiple addresses":["Crea varias direcciones"],"Hide-my-email aliases":["Alias de hide-my-email"],"Quickly unsubscribe from newsletters":["Date de baja rápidamente de boletines"],"Use your own domain name":["Usa tu propio nombre de dominio"]},"specialoffer:logos":{"As featured in":["Hablan de nosotros"]},"specialoffer:metadescription":{"Get an encrypted email that protects your privacy":["Apuesta por un servicio de correo electrónico cifrado que protege tu privacidad"]},"specialoffer:metatitle":{"Proton Mail Black Friday Sale - Up to 40% off":["Rebajas de Black Friday de Proton: hasta un 40 % de descuento"]},"specialoffer:newmetadescription":{"Get up to 40% off Proton Mail subscriptions this Black Friday. Find great deals on our secure end-to-end encrypted email plans.":["Contrata Proton Mail con hasta un 40 % de descuento en las rebajas de Black Friday. Encontrarás nuestros planes de correo electrónico cifrado de extremo a extremo al mejor precio."]},"specialoffer:newmetatitle":{"Proton Mail Black Friday sale | Up to 40% off secure email":["Rebajas de Black Friday en Proton Mail | Correo electrónico seguro con hasta un 40 % de descuento"]},"specialoffer:note":{"* Billed at ${ TOTAL_SUM } for the first year":["* A un precio de ${ TOTAL_SUM } durante el primer año"],"*Billed at ${ TOTAL_SUM } for the first 2 years":["*A un precio de ${ TOTAL_SUM } durante los 2 primeros años"],"30-day money-back guarantee":["Garantía de devolución de 30 días"],"Billed at ${ TOTAL_SUM } for the first 2 years":["A un precio de ${ TOTAL_SUM } durante los 2 primeros años"],"Billed at ${ TOTAL_SUM } for the first year":["A un precio de ${ TOTAL_SUM } durante el primer año"],"You save ${ SAVE_SUM }":["Ahorras ${ SAVE_SUM }"]},"specialoffer:off":{"${ DISCOUNT } off":["−${ DISCOUNT }"],"${ PERCENT_OFF } off":["−${ PERCENT_OFF }"]},"specialoffer:testimonial":{"I love my ProtonMail":["Adoro ProtonMail"],"My favorite email service":["Mi servicio de correo electrónico favorito"],"Thanks Proton for keeping us all safe in the complicated internet universe.":["Gracias, Proton, por brindarnos protección en este mundo salvaje de Internet."],"You get what you pay for. In the case of big tech, if you pay nothing, you get used. I quit using Gmail and switched to @ProtonMail":["Dan justo lo que prometen. Si las grandes tecnológicas te ofrecen algo gratis, se aprovechan de ti, por eso dejé de usar Gmail y me pasé a @ProtonMail"]},"specialoffer:time":{"Days":["días"],"Hours":["horas"],"Min":["min"]},"specialoffer:title":{"And much more":["Y mucho más"],"Make your inbox yours":["Personaliza tu bandeja de entrada"],"Safe from trackers":["Evita los rastreadores"],"Stay organized":["Mantenlo todo en orden"],"Black Friday email deals":["Ofertas en correo electrónico del Black Friday"],"Don’t just take our word for it":["Lee testimonios de otras personas"],"Our story":["Nuestra historia"],"Transfer your data from Google in one click":["Transfiere tus datos de Google con un clic"]},"specialoffer:tooltip":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, connect up to 10 devices, access worldwide streaming services, malware and ad-blocker, and more.":["Accede a contenido bloqueado y navega con privacidad. Incluye ${ TOTAL_SERVERS } servidores en más de ${ TOTAL_COUNTRIES } países. Conecta hasta 10 dispositivos, acceder a servicios de streaming de todo el mundo, dispón de la protección de bloqueadores de malware y anuncios, etc."],"Easily share your calendar with your family, friends or colleagues, and view external calendars.":["Comparte tu calendario con familiares, amigos y compañeros fácilmente y consulta calendarios externos."],"Includes support for 1 custom email domain, 10 email addresses, 10 hide-my-email aliases, calendar sharing, and more.":["Incluye compatibilidad con 1 dominio de correo electrónico personalizado, 10 direcciones de correo electrónico, 10 alias de hide-my-email, posibilidad de compartir calendario, etc."],"Includes support for 3 custom email domains, 15 email addresses, unlimited hide-my-email aliases, calendar sharing, and more.":["Incluye compatibilidad con 3 dominios de correo electrónico personalizado, 15 direcciones de correo electrónico, alias ilimitados de hide-my-email, posibilidad de compartir calendario, etc."],"Manage up to 25 calendars, mobile apps, secured with end-to-end encryption, 1-click calendar import from Google, and more.":["Gestiona hasta 25 calendarios protegidos con cifrado de extremo a extremo y con opción, por ejemplo, de importar los de Google con un solo clic."]},"Status Banner":{"At the moment we are experiencing issues with the Proton VPN service":["Hay problemas con el servicio de Proton VPN en estos momentos"],"Learn more":["Más información"]},"Status banner":{"Learn more":["Más información"],"Please note that at the moment we are experiencing issues with the ${ issues[0] } service.":["Ten presente que, en estos momentos, el servicio de ${ issues[0] } está dando problemas de funcionamiento."],"We are experiencing issues with one or more services at the moment.":["Uno o varios servicios están dando problemas de funcionamiento en estos momentos."]},"suggestions":{"Suggestions":["Sugerencias"]},"Support":{"Sub category":["Subcategoría","Subcategorías"]},"Support article":{"${ readingTime } min":["${ readingTime } min","${ readingTime } min"],"Category":["Categoría","Categorías"],"Didn’t find what you were looking for?":["¿No has encontrado lo que buscabas?"],"General contact":["Contacto para consultas generales"],"Get help":["Obtener ayuda"],"Legal contact":["Contacto para cuestiones legales"],"Media contact":["Contacto para prensa y medios de comunicación"],"Partnerships contact":["Contacto para colaboraciones"],"Reading":["Lectura"]},"Support categories":{"Browse Proton product support":["Consulta la página de asistencia para productos de Proton"]},"Support category":{"There is no article in this category yet.":["No hay ningún artículo aún en esta categoría."]},"Support troubleshooting":{"--- Select ---":["--- Selecciona ---"],"App version":["Versión de la aplicación"],"Browser":["Navegador"],"Check if this helps":["Comprueba a ver si te sirve"],"Choose a category for your question":["Elige la categoría de tu consulta"],"Choose a product":["Elegir producto"],"Did this solve your issue ?":["¿Te ha resultado útil para resolver el problema?"],"Faster assistance is just a few clicks away — please make your selections":["Haz unos cuantos clics para obtener ayuda más rápidamente. Haz tu selección."],"No, contact support":["No, contactar con el equipo de asistencia"],"Proton account":["Cuenta de Proton"],"Proton Bridge":["Proton Bridge"],"Proton Calendar":["Proton Calendar"],"Proton Drive":["Proton Drive"],"Proton for Business":["Proton for Business"],"Proton Mail":["Proton Mail"],"Proton Pass":["Proton Pass"],"Proton VPN":["Proton VPN"],"Thank you for your feedback":["Gracias por tus comentarios"],"Troubleshooting":["Solución de problemas"],"What can we help with ?":["¿Cómo podemos ayudarte?"],"Yes":["Sí"]},"support_modal_search_query":{"Search query":["Consulta de búsqueda"]},"support_search_button":{"Search":["Buscar"]},"support_search_i_am_looking_for":{"I'm looking for":["Busco"]},"SupportForm":{"For a faster resolution, please report the issue from the Bridge app: Help > Report a problem.":["Para una resolución más rápida, informa del problema desde la aplicación Bridge: Ayuda > Notificar un problema."],"Information":["Información"]},"SupportForm:option":{"Account Security":["Seguridad de la cuenta"],"Contacts":["Contactos"],"Custom email domain":["Dominio de correo electrónico personalizado"],"Email delivery and Spam":["Envío de correos electrónico y spam"],"Encryption":["Cifrado"],"Login and password":["Inicio de sesión y contraseña"],"Merge aliases and accounts":["Fusionar seudónimos y cuentas"],"Migrate to Proton":["Migrar a Proton"],"Notifications":["Notificaciones"],"Other":["Otro"],"Plans and billing":["Planes y facturación"],"Proton for Business":["Proton for Business"],"Sign up":["Regístrate"],"Storage":["Almacenamiento"],"Users, addresses, and identities":["Usuarios, direcciones e identidades"]},"SupportForm:optionIntro":{"Select a topic":["Selecciona un tema"]},"swiss_baseed_feature":{"Swiss based":["Con sede en Suiza"]},"Testimonial":{"Awards":["Premios"],"Customers":["Clientes"],"Featured":["Destacado"],"Go to testimonial source":["Ir a la fuente del testimonio"],"Reviews":["Opiniones"],"Videos":["Vídeos"]},"Text":{"Find the plan that's right for you":["Encuentra el plan más adecuado para tus necesidades"],"If you need help, check out our ${ supportLink }.":["Si necesitas ayuda, consulta nuestra ${ supportLink }."],"The page you’re looking for might have been removed, or it could be an\nold link.":["Es posible que la página que buscas haya sido eliminada o que sea un\nenlace antiguo."]},"Title":{"On this page":["En esta página"],"Related articles":["Artículos relacionados"],"Share ${ thisPage }":["Compartir ${ thisPage }"],"Thank you!":["¡Gracias!"],"this page":["esta página"]},"Tooltip":{"More information":["Más información"]},"tooltip_calendar":{"Create up to 20 custom & shareable encrypted calendars. On top of that, add up to 5 calendars from friends, family, colleagues, and organizations.":["Crea hasta 20 calendarios personalizados y cifrados que puedes compartir con otras personas, y añade además hasta 5 calendarios de amigos, familiares, compañeros y organizaciones."]},"tooltip_vpn":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, ${ TOTAL_VPN_CONNECTIONS } VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Accede a contenido bloqueado y navega en privado. Tendrás a tu disposición más de ${ TOTAL_SERVERS } servidores en más de ${ TOTAL_COUNTRIES } países, VPN de máxima velocidad, ${ TOTAL_VPN_CONNECTIONS } conexiones VPN, servicios de streaming en todo el mundo, bloqueadores de malware y de anuncios, y mucho más."],"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, 10 VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Accede a contenido bloqueado y navega en privado. Tendrás a tu disposición más de ${ TOTAL_SERVERS } servidores en más de ${ TOTAL_COUNTRIES } países, VPN de máxima velocidad, 10 conexiones VPN, servicios de streaming en todo el mundo, bloqueadores de malware y de anuncios, y mucho más."]},"version_history_label":{"Version history":["Historial de versiones"]},"version_history_tooltip":{"Store up to ${ versionHistoryNumber } versions of each file for up to ${ years } years":["Almacena hasta ${ versionHistoryNumber } versiones de cada archivo durante ${ years } años como máximo"]},"vpn_features_link":{"View VPN plans":["Ver planes de VPN"]},"vpn_features_useCase":{"Access blocked content and browse privately":["Accede a contenido bloqueado y navega con privacidad"]}}},"unleashApi":"https://account.proton.me/api"};
// We need to import data (the framework context) from the server
// This Astro feature with define:vars works well but creates an inline script
// So we can't directly import the initFramework helper, we have to store the context
window.frameworkContext = frameworkContext;
})();
Google ads are getting worse, at your expense | Proton
Starting last year, Google began to increase(new window) the number of ads displayed in Gmail. It started with more ads in the Promotions tab on mobile. And now it has grown to include advertising messages between regular emails on Gmail’s desktop site.
Gmail users have noticed. “Adding an ad into the MIDDLE of my email inbox is NOT COOL,” said one(new window). Seeming to acknowledge this creepy and invasive practice, Gmail itself replied on Twitter, “That doesn’t sound good, Catheryn.”
Google appears to be littering its products with ads to make up for steady losses in ad revenue over recent quarters. Revenue at the company grew only 1%(new window) in the last quarter of 2023, compared with 32% the year prior. Ad revenue suffered a 4% decline.
The inbox takeover by Google’s ad department illustrates the centrality of ads in the company’s business model. The primary way they make money is by spying on people and profiting from what they learn.
In reality, there are other ways to profitably provide online services that respect people’s privacy and promote democracy and innovation. This article explains what’s wrong with Google’s business model and suggests an alternative that puts people first.
The problem with Google’s ads
Advertising is not itself a problem. Ads are a useful tool to introduce new ideas and products into the marketplace.
The problem is when advertising and ad revenue become ends in themselves, justifying a business model based on surveillance. That’s what’s happening at Google. The company has built the largest ad display network in the history of the world, and it has combined this with the largest mass surveillance network to gather intimate data on virtually everyone.
There are several ways this can harm you and the rest of society:
Violations of privacy — Google and other tech companies are heavily incentivized to scrape your online activities for data that can be valuable as levers for advertisers to target you. For Google, all your movements, photos, and jotted thoughts are fair game. Google isn’t actually free(new window); you pay with your privacy.
Political manipulation — Your data is valuable not just to Google but to politicians hoping to manipulate you. There are multiple dangers when surveillance and politics(new window) mix.
Government intrusions — As a byproduct of Google’s surveillance tech, government authorities now can also gain access to the company’s database(new window). Through warrants or less accountable methods, governments around the world, particularly the United States, rely on Google and other tech companies to bolster their ability to peer into citizens’ private lives.
Poor user experience — Ads aren’t just annoying. Free, ad-based online services are built to satisfy the customers (advertisers), not to provide new and useful technology for actual people. The people are the product being sold.
How Google collects your data
In the early days of Gmail, ads were rampant, and the company scoured users’ inboxes for data to inform the mix of ads they showed you.
While Google no longer scans users’ emails for ads, they still do scan them and retain access to your inbox. Additionally, by using Gmail and remaining logged in to your Google account, your identity is associated with everything else you do while using Google products, including Search, Maps, YouTube, and more. Google keeps a dossier on its billions of users sourced from a dizzying number of sources.
GPS location and other sensor data from your device
IP address
Activity on Google services, such as places you label like home or work
Views and interactions with content and ads
People with whom you communicate or share content
Activity on third-party sites and apps that use Google services
Chrome browsing history you’ve synced with your Google Account
All this data is compiled and used to show you ads that may appear in your Gmail account, among your personal messages.
Blocking innovation
There’s another important harm associated with the Big Tech model. Google and other ad-tech companies use their market dominance to crush competitors who could introduce products that serve people better than they do.
The latest instance of this is Big Tech’s interference with trade negotiations for the Indo-Pacific Economic Framework(new window), in which their lobbyists are attempting to subvert democratic oversight.
But Google isn’t just blocking innovation in the broader market. Dependent on ad revenue, it has also stagnated internally, favoring ideas that generate the most revenue as quickly as possible.
Even where Google is pushing ahead with new technology, its business model isn’t changing. As The Verge noted(new window), “Google is still experimenting with how to put ads into the AI snapshots, though rest assured, they’re coming. Google’s going to need to monetize the heck out of AI for any of this to stick.”
For Google, if the question is revenue, the answer is ads.
Ad-free for privacy
There are other business models. In fact, the first commercialization of the internet was based on subscriptions, e-commerce, and simple display advertising.
Over the past decade, people have begun to push back against surveillance-based web services. New businesses have emerged with products focusing on privacy, online security, and respect for free market principles.
While Google develops new ways to learn more about you, we’re developing more advanced security and encryption techniques(new window) to thwart data-hungry hackers and governments.
It’s free to get a Proton Account. We make money solely from our community through subscriptions. You can optionally upgrade for advanced features, extra storage, and to support our mission to build a new paradigm on the internet based on privacy.
Google and other ad-tech companies are out of ideas. That’s why they’re pulling harder on the revenue levers they’ve become addicted to. But that won’t work forever.
Powered by your choices, the old internet is giving way to a new one that protects, rather than profits from, your private data.
Secure, seamless communication is the foundation of every business. As more
organizations secure their data with Proton, we’ve dramatically expanded our
ecosystem with new products and services, from our password manager to Dark Web
Monitoring for cr
On the subject of cybersecurity, one term that often comes up is brute force
attack. A brute force attack is any attack that doesn’t rely on finesse, but
instead uses raw computing power to crack security or even the underlying
encryption.
In this a
Section 702 of the Foreign Intelligence Surveillance Act has become notorious as
the legal justification allowing federal agencies like the NSA, CIA, and FBI to
perform warrantless wiretaps, which sweep up the data of hundreds of thousands
of US citi
In response to the growing number of data breaches, Proton Mail offers a feature
to paid subscribers called Dark Web Monitoring. Our system checks if your
credentials or other data have been leaked to illegal marketplaces and alerts
you if so. Often
Your email address is your online identity, and you share it whenever you create
a new account for an online service. While this offers convenience, it also
leaves your identity exposed if hackers manage to breach the services you use.
Data breaches
Our mission at Proton is to help usher in an internet that protects your privacy
by default, secures your data, and gives you the freedom of choice.
Today we’re taking another step in this direction with the launch of our open
source password manage