all-in-one privacy solution":["Proton Unlimited ist eine All-in-One-Datenschutzlösung"],"Black Friday":["Black Friday"],"No ads. Privacy by default.":["Keine Werbung. Privatsphäre als Standard."],"People before profits":["Menschen sind uns wichtiger als Gewinne"],"Security through transparency":["Sicherheit durch Transparenz"],"The best Proton Mail ${ BLACK_FRIDAY } deals":["Die besten Proton Mail-Angebote zum ${ BLACK_FRIDAY }"],"The world’s only community- supported email service":["Der weltweit einzige von der Community unterstützte E-Mail-Dienst"]},"specialoffer:limited":{"${ hours } hour":["${ hours } Stunde","${ hours } Stunden"],"${ hoursLeft }, ${ minutesLeft } and ${ secondsLeft } left":["Nur noch ${ hoursLeft }, ${ minutesLeft } und ${ secondsLeft }"],"${ minutes } minute":["${ minutes } Minute","${ minutes } Minuten"],"${ seconds } second":["${ seconds } Sekunde","${ seconds } Sekunden"],"Limited time offer":["Zeitlich befristetes Angebot"]},"specialoffer:listitem":{"Create multiple addresses":["Erstelle mehrere Adressen"],"Hide-my-email aliases":["Hide-my-email-Aliase"],"Quickly unsubscribe from newsletters":["Newsletter schnell abbestellen"],"Use your own domain name":["Verwende deine eigene Domain"]},"specialoffer:logos":{"As featured in":["Vorgestellt in"]},"specialoffer:metadescription":{"Get an encrypted email that protects your privacy":["Nutze einen verschlüsselte E-Mail-Dienst, der deine Privatsphäre schützt"]},"specialoffer:metatitle":{"Proton Mail Black Friday Sale - Up to 40% off":["Proton Mail Black Friday-Angebot – Bis zu 40 % Rabatt"]},"specialoffer:newmetadescription":{"Get up to 40% off Proton Mail subscriptions this Black Friday. Find great deals on our secure end-to-end encrypted email plans.":["Erhalte an diesem Black Friday bis zu 40 % Rabatt auf Proton Mail-Abonnements. Mache tolle Schnäppchen bei unseren sicheren, Ende-zu-Ende-verschlüsselten E-Mail-Abonnements."]},"specialoffer:newmetatitle":{"Proton Mail Black Friday sale | Up to 40% off secure email":["Proton Mail-Black-Friday-Angebot | Bis zu 40 % Rabatt auf sichere E-Mails"]},"specialoffer:note":{"* Billed at ${ TOTAL_SUM } for the first year":["* Zum Preis von ${ TOTAL_SUM } im ersten Jahr"],"*Billed at ${ TOTAL_SUM } for the first 2 years":["*Zum Preis von ${ TOTAL_SUM } in den ersten zwei Jahren"],"30-day money-back guarantee":["30-tägige Geld-zurück-Garantie"],"Billed at ${ TOTAL_SUM } for the first 2 years":["Zum Preis von ${ TOTAL_SUM } in den ersten zwei Jahren"],"Billed at ${ TOTAL_SUM } for the first year":["Zum Preis von ${ TOTAL_SUM } im ersten Jahr"],"You save ${ SAVE_SUM }":["Du sparst ${ SAVE_SUM }"]},"specialoffer:off":{"${ DISCOUNT } off":["− ${ DISCOUNT }"],"${ PERCENT_OFF } off":["− ${ PERCENT_OFF }"]},"specialoffer:testimonial":{"I love my ProtonMail":["Ich liebe mein ProtonMail"],"My favorite email service":["Mein Lieblings-E-Mail-Dienst"],"Thanks Proton for keeping us all safe in the complicated internet universe.":["Danke Proton, dass du uns alle im komplizierten Internet-Universum beschützt."],"You get what you pay for. In the case of big tech, if you pay nothing, you get used. I quit using Gmail and switched to @ProtonMail":["Du bekommst, wofür du bezahlst. Wenn du nichts bezahlst, wirst du bei der Nutzung von Big Tech ausgenutzt. Ich habe Gmail aufgegeben und bin zu @ProtonMail gewechselt"]},"specialoffer:time":{"Days":["Tage"],"Hours":["Stunden"],"Min":["Min."]},"specialoffer:title":{"And much more":["Und vieles mehr"],"Make your inbox yours":["Übernimm volle Kontrolle über deinen Posteingang"],"Safe from trackers":["Sicher vor Trackern"],"Stay organized":["Sorge für Ordnung"],"Black Friday email deals":["E-Mail-Angebote zum Black Friday"],"Don’t just take our word for it":["Verlasse dich nicht nur auf unser Wort"],"Our story":["Unsere Geschichte"],"Transfer your data from Google in one click":["Übertrage deine Daten von Google mit einem Klick"]},"specialoffer:tooltip":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, connect up to 10 devices, access worldwide streaming services, malware and ad-blocker, and more.":["Greife auf blockierte Inhalte zu und surfe privat. Umfasst ${ TOTAL_SERVERS } Server in über ${ TOTAL_COUNTRIES } Ländern, die Verbindung \nvon bis zu 10 Geräten, weltweite Streaming-Dienste, Malware- und Werbeblocker und mehr."],"Easily share your calendar with your family, friends or colleagues, and view external calendars.":["Teile deinen Kalender ganz einfach mit Verwandten, Freunden oder Kollegen und rufe externe Kalender auf."],"Includes support for 1 custom email domain, 10 email addresses, 10 hide-my-email aliases, calendar sharing, and more.":["Beinhaltet Unterstützung für eine eigene E-Mail-Domain, 10 E-Mail-Adressen, 10 „hide-my-email“-Aliasse, Kalenderfreigabe und mehr."],"Includes support for 3 custom email domains, 15 email addresses, unlimited hide-my-email aliases, calendar sharing, and more.":["Beinhaltet Unterstützung für 3 benutzerdefinierte E-Mail-Domänen, 15 E-Mail-Adressen, unbegrenzte „hide-my-email“-Aliase, Kalenderfreigabe und mehr."],"Manage up to 25 calendars, mobile apps, secured with end-to-end encryption, 1-click calendar import from Google, and more.":["Verwalte bis zu 25 Kalender, Ende zu Ende verschlüsselte mobile Apps, 1-Klick-Kalenderimporte von Google und vieles mehr."]},"Status Banner":{"At the moment we are experiencing issues with the Proton VPN service":["Im Moment gibt es Probleme mit dem Proton VPN-Dienst"],"Learn more":["Mehr erfahren"]},"Status banner":{"Learn more":["Mehr erfahren"],"Please note that at the moment we are experiencing issues with the ${ issues[0] } service.":["Bitte beachte, dass wir im Moment Probleme mit dem Dienst ${ issues[0] } haben."],"We are experiencing issues with one or more services at the moment.":["Im Moment gibt es Probleme mit einem oder mehreren Diensten."]},"suggestions":{"Suggestions":["Vorschläge"]},"Support":{"Sub category":["Unterkategorie","Unterkategorien"]},"Support article":{"${ readingTime } min":["${ readingTime } Min.","${ readingTime } Min."],"Category":["Kategorie","Kategorien"],"Didn’t find what you were looking for?":["Hast du nicht gefunden, wonach du gesucht hast?"],"General contact":["Allgemeiner Kontakt"],"Get help":["Hilfe erhalten"],"Legal contact":["Kontakt für Rechtliches"],"Media contact":["Kontakt für Medien"],"Partnerships contact":["Kontakt für Partnerschaften"],"Reading":["Lesen"]},"Support categories":{"Browse Proton product support":["Produkt-Support von Proton durchsuchen"]},"Support category":{"There is no article in this category yet.":["In dieser Kategorie gibt es noch keinen Artikel."]},"Support troubleshooting":{"--- Select ---":["--- Auswählen ---"],"App version":["App-Version"],"Browser":["Browser"],"Check if this helps":["Schau, ob das hilft."],"Choose a category for your question":["Wähle eine Kategorie für deine Frage aus."],"Did this solve your issue ?":["Hat dies dein Problem gelöst?"],"Faster assistance is just a few clicks away — please make your selections":["Schnellere Hilfe ist nur ein paar Klicks entfernt. Bitte triff deine Auswahl"],"No, contact support":["Nein, Support kontaktieren"],"Thank you for your feedback":["Danke für dein Feedback"],"Troubleshooting":["Fehlerbehebung"],"What can we help with ?":["Wie können wir dir helfen?"],"Yes":["Ja"]},"support_modal_search_query":{"Search query":["Anfrage suchen"]},"support_search_button":{"Search":["Suchen"]},"support_search_i_am_looking_for":{"I'm looking for":["Ich suche"]},"SupportForm":{"For a faster resolution, please report the issue from the Bridge app: Help > Report a problem.":["Damit das Problem schneller gelöst werden kann, melde es bitte über die Bridge-App: Help > Report a problem (Hilfe > Problem melden)."],"Information":["Informationen"]},"SupportForm:option":{"Account Security":["Kontosicherheit"],"Contacts":["Kontakte"],"Custom email domain":["Benutzerdefinierte E-Mail-Domain"],"Email delivery and Spam":["E-Mail-Zustellung und Spam"],"Encryption":["Verschlüsselung"],"Login and password":["Anmeldung und Passwort"],"Merge aliases and accounts":["Zusammenführung von Aliassen und Konten"],"Migrate to Proton":["Migration zu Proton"],"Notifications":["Benachrichtigungen"],"Other":["Sonstiges"],"Plans and billing":["Abonnements und Abrechnung"],"Proton for Business":["Proton for Business"],"Sign up":["Registrierung"],"Storage":["Speicher"],"Users, addresses, and identities":["Benutzer, Adressen und Identitäten"]},"SupportForm:optionIntro":{"Select a topic":["Thema auswählen"]},"swiss_baseed_feature":{"Swiss based":["In der Schweiz ansässig"]},"Testimonial":{"Awards":["Auszeichnungen"],"Customers":["Kunden"],"Featured":["Empfohlen"],"Go to testimonial source":["Zur Referenzquelle wechseln"],"Reviews":["Bewertungen"],"Videos":["Videos"]},"Text":{"Find the plan that's right for you":["Finde das passende Abonnement"],"If you need help, check out our ${ supportLink }.":["Hilfe erhältst du in unserem ${ supportLink }."],"The page you’re looking for might have been removed, or it could be an\nold link.":["Die von dir gesuchte Seite wurde möglicherweise entfernt, oder es könnte sich um einen alten Link handeln."]},"Title":{"On this page":["Auf dieser Seite"],"Related articles":["Verwandte Artikel"],"Share ${ thisPage }":["${ thisPage } teilen"],"Thank you!":["Vielen Dank!"],"this page":["diese Seite"]},"Tooltip":{"More information":["Weitere Informationen"]},"tooltip_calendar":{"Create up to 20 custom & shareable encrypted calendars. On top of that, add up to 5 calendars from friends, family, colleagues, and organizations.":["Erstelle bis zu 20 benutzerdefinierte und teilbare verschlüsselte Kalender. Darüber hinaus kannst du bis zu 5 Kalender von Freunden, Familie, Kollegen und Organisationen hinzufügen."]},"tooltip_vpn":{"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, ${ TOTAL_VPN_CONNECTIONS } VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Greife auf blockierte Inhalte zu und surfe privat. Enthält über ${ TOTAL_SERVERS } Server in mehr als ${ TOTAL_COUNTRIES } Ländern, höchste VPN-Geschwindigkeiten, ${ TOTAL_VPN_CONNECTIONS } VPN-Verbindungen, weltweite Streaming-Dienste, Malware- und Werbeblocker und mehr."],"Access blocked content and browse privately. Includes ${ TOTAL_SERVERS }+ servers in ${ TOTAL_COUNTRIES }+ countries, highest VPN speed, 10 VPN connections, worldwide streaming services, malware and ad-blocker, and more.":["Greife auf blockierte Inhalte zu und surfe privat. Enthält über ${ TOTAL_SERVERS } Server in mehr als ${ TOTAL_COUNTRIES } Ländern, höchste VPN-Geschwindigkeiten, 10 VPN-Verbindungen, weltweite Streaming-Dienste, Malware- und Werbeblocker und mehr."]},"version_history_label":{"Version history":["Versionsverlauf"]},"version_history_tooltip":{"Store up to ${ versionHistoryNumber } versions of each file for up to ${ years } years":["Speichere bis zu ${ versionHistoryNumber } Versionen jeder Datei für einen Zeitraum von bis zu ${ years } Jahren"]},"vpn_features_link":{"View VPN plans":["VPN-Abonnements anzeigen"]},"vpn_features_useCase":{"Access blocked content and browse privately":["Greife auf blockierte Inhalte zu und surfe privat"]}}},"unleashApi":"https://account.proton.me/api"};
// We need to import data (the framework context) from the server
// This Astro feature with define:vars works well but creates an inline script
// So we can't directly import the initFramework helper, we have to store the context
window.frameworkContext = frameworkContext;
})();
Apple is becoming an ad company despite privacy claims | Proton
For years, Apple watched Google and Meta make billions by collecting every scrap of people’s data to target them with ads. Now it appears it was just taking notes.
Apple’s advertising operation follows the surveillance capitalism model of its rivals, using data it collects from various Apple services and your Apple account to show you ads in the App Store as well as its News and Stocks apps. Notably, these are all platforms or services that Apple has complete control over, allowing it to lock out its competitors.
This new emphasis on advertising also undermines Apple’s claims about privacy with its App Tracking Transparency (ATT) feature and its “Privacy. That’s iPhone” ad campaign. In fact, it appears ATT may have been more about blocking competitors than protecting user privacy. Since Apple introduced ATT, its ad revenue has skyrocketed, leading German regulators to investigate(new window) Apple to see if it’s abusing its power.
How Apple’s tracking works
On Nov. 20, a pair of iOS developers known as Mysk(new window) discovered that Apple has a specific identifier (a “directory services identifier” or DSID) for every Apple iCloud account. It uses DSID to collect detailed information about your behavior in Apple apps and the App Store, and there’s no way for you to turn it off.
This technically doesn’t violate Apple’s privacy policy because it has multiple privacy policies, one for its device, one for the App Store, and one for each Apple app. The Apple device privacy policy(new window) states that Apple doesn’t collect personal information or it anonymizes it.
However, the privacy policies for the App Store(new window) and the Apple News(new window) and Stocks(new window) apps all state plainly that those services collect a wealth of information about your “browsing, purchases, searches, and downloads”. It goes on to say, “These records are stored with IP address, a random unique identifier (where that arises), and Apple ID when you are signed in to the App Store or other Apple online stores”.
Apple monitors your every move in the App Store and its News and Stocks apps and then uses that data to sell ads targeting you in those same apps. To meet its growth forecasts, experts expect Apple to start selling ads in its Maps, Podcast, and Books apps, meaning it could replicate this model across more of its services. Much more of your activity could be monitored in the future.
You can disable ad personalization on your iPhone. However, this doesn’t prevent the App Store or News and Stocks apps from collecting and using your data, nor does it prevent Apple from using other information it has on you, such as your network provider or device type, for ads.
Apple’s App Tracking Transparency and walled garden give it an ad-vantage
This all might seem surprising given Apple’s various claims about privacy, “What happens on your iPhone stays on your iPhone”, and ATT. However, ATT targeted a very specific niche of data collection. An app only needs to ask your permission to collect data if it has trackers that follow you outside the app(new window) onto another app or website. ATT doesn’t prevent companies from monitoring your activity within an app and collecting that data, like Apple does with the App Store and its News and Stocks apps.
Still, this limited tracker blocking has had an effect. Meta predicted it would lose $10 billion in ad revenue(new window) in 2022 because of ATT. Twitter, Snap, YouTube, and data brokers have also complained that ATT gives Apple an unfair advantage. But Apple’s walled garden is equally important to Apple’s rapidly forming ad empire.
Take the App Store as an example. The App Store is the only way to get apps on your iPhone or iPad. Now that third-party trackers have been eliminated, Apple is the only company that has access to users’ behavior in the App Store. And it is using its data and captive audience to great effect. According to reports, Apple’s search ads in the App Store were responsible for driving 58% of app downloads(new window) attributable to ads in Sept. 2021, up from 13% in Jan. 2020.
Apple wants to keep your data for itself
Unfortunately, this is another example of Big Tech introducing privacy measures that prevent competitors from accessing your data so that it can keep it all for itself. To these companies, privacy means “no one can access your information but us”.
This type of reasoning eventually spills over into other fields as well. Apple originally made its name by offering an unrivaled user experience on its devices. However, the logic of a walled garden means you can serve ads in places you know people must go and where no competitors can reach. That’s how you end up with ads in a Settings menu.
Right now, Big Tech is telling internet users they can choose which data captor they want and calling it freedom. But the only way to be truly free and private is to choose services that treat you like a person rather than a product.
We began Proton, not because we wanted to find the most efficient way to sell ads, but because we wanted to give everyone the ability to protect and control their information. We don’t want your data, which is why we encrypt as much of it as possible and only make money through paid subscriptions to our premium plans.
At Proton, privacy means what it really means. No one but you can access your information. Period.
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